Thursday, November 5, 2009

Fashionable Find: More than Fashion


As I was catching up on "One Tree Hill" at cwtv.com, one of the commercial breaks actually advertised something worthwhile, rather than the usual overplayed trailer of "The Vampire Diaries."

The advertisement was for Warriors in Pink, a breast cancer campaign powered by Ford (which is celebrating its 15th year as a National Series Sponsor of Susan G. Komen for the Cure) and featured 90210's Jessica Stroup sporting one of the shirts from the new Warrior Gear styles and products.

Warrior Gear helps support the cause by spreading the word about breast cancer awareness (and in a fashionable way, I might add.) Rocking Warrior Gear not only shows your support, but 100% of the net proceeds are donated to Susan G. Komen for the Cure.

Most people know or are related to someone who has had breast cancer, is currently suffering from breast cancer, or has lost the battle with breast cancer. Maybe you're not one of those people, but chances are, unfortunately, you probably at least know someone who has had a loved one suffer from breast cancer. Show your support and take action (yes, purchasing Warrior Gear counts) for women everywhere and for women of future generations.

We already spend hundreds of dollars on meaningless clothes, so why not spend another $20 or so for a top that's not only fashionable but whose proceeds go to a cause as important as finding a cure for breast cancer? Don't just make a fashion statement. Make a real statement, spread the word about breast cancer awareness, and dress for battle with Ford's Warrior Gear.

And here's an idea: With Christmas coming up, I can't think of a better gift for your girl friends, mothers, grandmothers, aunts, sisters...any of the women in your life, than a Warriors in Pink scarf or shirt. Not only will you be giving your loved ones a gift that means something, but you'll be recruiting more supporters to sytlishly spread the word and adding to the proceeds that will be donated to finding the cure.

To check out the new Warrior Gear, what the Warrior Gear symbols mean, and more about Warriors in Pink and Ford's role in the fight for the cure, go to fordcares.com.


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